Calltura

Never miss a callout again.

Your AI receptionist answers every call, books every job, 24/7. Built specifically for UK sole-trader plumbers, heating engineers and Gas Safe registered trades. From £39/month.

14 days free trial
No contracts
UK-hosted · GDPR
Live demo · ringing now
Online
020 7946
0000
UK · 24/7
CALLER
My boiler's making a banging noise — can someone come today?
AGENT
I can do today — what model boiler is it and have you got water leaking?
00:42Booking · slot held
Above: A real call from a real number. Dial it and ask anything you'd expect a UK heating engineer's customer to ask.
Trusted by
Gas Safe aware·GDPR compliant·ICO registered·UK-hosted·24/7 emergency triage

Every missed call is a competitor getting paid instead of you.

UK trade SMBs miss almost half their inbound calls. The customer doesn't leave a voicemail — they Google the next Gas Safe engineer and book whoever picks up first. That's not a missed call. It's a £180 boiler service walking next door.

47%
of UK trade business calls go unanswered.
TelePA UK
78%
of customers hire the first business that responds.
vexlo.co.uk
£180
average UK plumbing job value walking out the door.
jpautomations
62%
of voicemail-hit callers immediately call a competitor.
PATLive
Reality check
“It's not that we don't want to answer — we're on tools, under boilers, on roofs. The phone just rings out.”
— Every UK heating engineer
Peak chaos
A December cold snap spikes boiler breakdown calls by +278%. Saturday is your busiest day. You can't be three places at once.
— hpmmag.com
What you've tried
  • 01Voicemail (80% don't leave one)
  • 02Wife/spouse answering
  • 03Moneypenny at £235–500/mo
  • 04Call-divert (still rings during job)

Picks up. Qualifies. Books.

Calltura is trained on your business — your services, your area, your prices, your engineers. It answers in a UK voice, books straight to your diary, and only escalates to you when it matters.

Step 01

Answers in your voice

First-ring pickup, 24/7. UK-trained voice. Says your business name. Knows your services, your van patch, your prices. Even at 11pm in a cold snap.

› caller
“Boiler's making a banging noise.”
› agent
“I can help. What model is the boiler, and any water leaking?”
Step 02

Books to your diary

Calendar sync: Google, Outlook, Joblogic, Commusoft, Powered Now, ServiceM8 — or just WhatsApp. Honours your business hours and emergency rules.

FRI 09Power flush · Mrs Khan
FRI 14Annual service · 21 Oak Rd
SAT 08CP12 · 8 flats · Letting Co.
Step 03

Triages emergencies

“No heat.” “No hot water.” “Gas leak.” Calltura recognises P1 keywords and WhatsApps you in under 60 seconds. You decide if it's worth the callout.

P1 · Emergency
Gas smell · 14 Cedar Ave · Mrs Hussain
Sent to Tom · WhatsApp · 22:47

Trade-trained, UK-native, never on holiday.

Core capability

Sounds like the engineer you'd want on the phone — calm, polite, knows the lingo.

Calltura is trained on UK heating engineer transcripts. It says “right” and “no worries” and “Friday morning sound alright?” instead of US sales-speak. It knows what a combi is. It knows a CP12 is annual and statutory.

F.01

WhatsApp-first follow-up

UK trades run on WhatsApp. Booking confirmations, P1 alerts, follow-ups — all via WhatsApp, not SMS.

F.02

Diary sync, no double-book

Google, Outlook, Joblogic, Commusoft, Powered Now, ServiceM8, Simpro. Honours your existing slots.

F.03

P1 emergency triage

Detects "no heat", "gas leak", "burst pipe" keywords and pages you in under 60 seconds.

F.04

CP12 + service reminders

Auto-reminders to landlords for gas safety certificates and customers for annual servicing.

F.05

Honest by default

If a caller asks "is this AI?" — Calltura says yes. No deepfake-voice trickery. No pretending.

F.06

UK accents handled

Geordie, Scouse, Glaswegian, West Country, Brummie. Asks politely to repeat if needed.

We're not a faceless SaaS.

Calltura is built by Anas Aqeel (engineering) and Daniyal (sales) — a two-person team that picks up the phone, replies to your WhatsApp, and ships features when you ask for them. No call-center upsells, no enterprise lock-in, no contracts.

Read our story →
Founder · Engineering
A
Anas Aqeel
Owns the product
Builds the AI. Karachi, UK customer hours. Replies to GitHub issues in 24h.
Founder · Sales
D
Daniyal
Talks to every customer
Personally onboards each business. Replies within the hour, even Saturdays.
Customer · Birmingham

I'm on the tools all day. Used to get home and have 12 missed calls. Now my diary is just full when I open it. Best thing I've added to the business in ten years.

TS
Tom — Heating Engineer
Gas Safe · Worcester WAI

Less than a single boiler service.

£ pricing. No contracts. Cancel anytime. VAT included. Per-minute overage published openly — no surprise bills.

Plan 01

Sole Trader

For the single-engineer business.

£39/ month
Start 14-day trial
  • 200 minutes / month included
  • WhatsApp + SMS follow-up
  • Google / Outlook calendar sync
  • 1 agent voice, 1 phone line
£0.30 / min overage
Plan 02 · Most popular

Pro

For 2-engineer trade businesses.

£79/ month
Start 14-day trial
  • 600 minutes / month included
  • P1 emergency keyword triage
  • Joblogic / Commusoft / Powered Now sync
  • Multi-line, 2 engineer routing
  • CP12 + service reminder automation
£0.25 / min overage
Plan 03

Multi-Engineer

For 3-6 engineer firms.

£149/ month
Start 14-day trial
  • 1,500 minutes / month included
  • Multi-engineer dispatch routing
  • Custom voice cloning
  • Priority support (Daniyal, direct)
  • Quarterly business review
£0.20 / min overage
Need more than 6 engineers? Talk to us — we'll build a fair plan, no enterprise nonsense.

Questions UK engineers actually ask us.

Will my customers know it's AI?+

Most won't notice. If they ask directly, Calltura answers honestly: "I'm Mike's AI assistant. He's on a job. I can book you in or pass an urgent message." We don't pretend to be human. Honesty is brand strategy in this segment.

Is it GDPR and ICO compliant?+

Yes. UK-hosted (Mumbai → London edge), ICO-registered, encrypted at rest and in transit. You own your call data. We delete on request, full export anytime, no data sold or used to train models. Plain English DPA on request.

Can it handle Scottish, Geordie, West Country accents?+

Yes — trained on UK English across regional accents. If a caller is hard to parse, Calltura politely asks them to repeat. No "could you say that in standard English" cringe. We tested with engineers in Glasgow, Newcastle, Bristol, Birmingham, and East London.

What if it gets a Gas Safe job wrong?+

It won't book gas work without your confirmation. Calls involving gas appliances, CP12s, or anything Gas-Safe-only are flagged "engineer-only" — Calltura takes details, then SMS / WhatsApps you in under 60 seconds for final approval before the slot is booked.

How does it integrate with my existing diary?+

Native: Google Calendar, Outlook, Joblogic, Commusoft, Powered Now, ServiceM8, Simpro. Don't use a CRM? It can also just send you a WhatsApp confirmation per booking. No double-bookings — it honours your existing slots and emergency rules.

Why should I trust a new vendor with my phone line?+

Two reasons. (1) Our founders — Anas + Daniyal — are listed on this page with real names and direct contact. We're a two-person team that picks up the phone. (2) 14-day free trial, no card. Port your number back at any time with paperwork we provide.

Do you offer custom voice / accent?+

On the Pro and Multi-Engineer plans, yes — we can clone your voice from a 5-minute sample call. On Sole Trader, you pick from our pre-built UK voice library (male / female, North / South).

Stop missing callouts.

Call our agent now. Ask it about a boiler service, a CP12, or a Saturday emergency. Hear it for yourself. Then start your free trial — no card, no contract.